Considering their prices, the denims are a real masterstroke from the Naked & Famous team. The canvas offered is very qualitative and promises a completely unique wash over time. The finishes are simply exemplary , easily rivaling denim from Naked & Famous, APC or Edwin.
Their main fault ultimately lies in the difficulty of distribution in France 2, making it practically impossible to try on before purchasing. The shipping site based in Canada is also a potential obstacle due to delivery times and high shipping costs.
The significant rigidity of the fabrics can be discouraging during the first wears: however, they relax very quickly to become extremely comfortable over time.
Another real downside is that the fabrics fade a lot , it's not the best selvedge denim that is used at this price and your other clothes can quickly turn blue if you're not careful.
For neophytes looking for a first crude as well as Selvedge veterans wishing to expand their collection at a lower cost, the “The Unbranded Brand” option stands out as one of the wisest choices. Forged by enthusiasts, the brand is an excellent way to introduce yourself to the world of high-end Selvedge denim !
Founded in 2009, The Unbranded Brand is an initiative of the Naked & Famous brand , led by Brandon Svarc, to found “an unbranded brand”: no advertising is carried out and the canvases are neither washed nor provided with distinctive signs of style patches, engraved rivets or labels.
The brand uses basic but very high quality fabrics in order to offer high-end denim at an unbeatable price. It thus produces in Macau in specialized workshops (in particular employed by APC) and develops all of its fabrics directly in order to limit intermediate costs.
Since its creation, The Unbranded Brand has kept a very limited product catalog , expanding today with heavier than average 21Oz canvases and a few chambray shirts.
Devoting a true cult to minimalism, the Naked & Famous subsidiary currently offers 4 cuts ranging from Tight (a Skinny in reality) to Straight (a fairly loose straight cut), as well as different denim and chino fabrics systematically Selvedge.
Unlike its big brother as well as the majority of brands offering Selvedge denim, The Unbranded Brand offers jeans for less than €100 . The 21Oz canvases, due to their higher production cost, are priced at around €125 .
