I have never seen such a fabric
When we received the prototype, we really loved this fabric.
Its inspiration comes from a coastal town called Positano, in Italy and with this photo you will immediately understand the idea.
Photo credit: Nellia Kurme on Unsplash.
The ecru weave of the shirt and its irregular grain represent the sand and the warm colors of the village buildings. This texture is obtained from slub linen threads (73% of the fabric), in contrast with the blue stripes which are made of cotton (27%) and represent the colors of the parasols. The latter themselves reflect the colors of the Mediterranean sea in motion and its different levels of depth.
And let’s talk about these stripes that I’m such a fan of! Rationalizing and explaining what pleases in a fabric is a difficult exercise, because it touches on a sensitivity, tastes, and a universe, but I will attempt the exercise here.
Their colors are so vibrant, almost supernatural. They are completely eye-catching. All in all, it's a visual effect that I've never seen on a shirt, as if the stripes were “floating” on the shirt. Like water, finally!
But the effect is not only visual: if you look closely at the photos above, it is not quite the same texture between the striped parts and the ecru thanks to the contrast between the cotton and linen .
Worthy of the greatest luxury houses
And so is the price of this fabric. This is what made me hesitate so much when we received the first prototype.
Although the team loved it as much as I did, it was still the most expensive shirt fabric we had ever worked on. To give you an idea, it's about three times the cost of a regular shirt fabric, twice that of a Japanese fabric and the equivalent of an Italian suit fabric.
This is the price to pay to discover the quality of the work of a great Italian luxury weaver: Lanificio Luigi Ricceri. It has existed since 1848 and the company is still run by the same family, with a legacy of management from father to son.
They are very renowned for their work with noble fibers such as cashmere or alpaca, but above all they have this Italian eye for creating blends with a unique appearance.
Moreover, in France, they have worked with houses like Céline, Dior, Hermès and now... BonneGueule! I was very proud of the idea that we could work with them.
Seeing Ricceri's work, we immediately understand the level of creation behind this shirt.
Although the price is high, I thought it would allow some of you to discover the experience of wearing a fabric from one of the most prestigious Italian weavers.
A limited series launch
With the team, we therefore made the decision to release it in small quantities.
BonneGueule pants .
You can find it on our e-shop and in stores.
It costs €250, for weaving in Italy and manufacturing in Portugal, with thick mother-of-pearl buttons.
I'll let you discover it more closely on its presentation page below and if you have any questions, we're here!
