After introducing you to our GOTS organic cotton hoodies, our raw denim and our scarf , let's move on to the piece that will become your faithful ally for the winter: our wool and cashmere coat, available in two colors.
But before I tell you how much I love the fabric, I would just like to pay tribute to the entire team who worked behind this coat:
A collaborative design
Before going into detail about the creation of this coat, I would like to thank all the women on the team who were involved in this piece.
It was mainly Charlotte, Sarah and Emilie from the product division who carried out "the women's coat project", by collecting the opinions of the women of the entire team - not just those from the product division - on the prototypes, the cut , and the fabric.
And when I hear in the corridors of our offices "as soon as this coat comes out on Saturday, I'll grab it straight away!", I know that they have worked really hard and that they have put all their passion into this coat that you you are about to discover.
Thank you again for bringing this highly anticipated piece to life!
And now let’s go into detail…
Why a women's coat from BonneGeule?
Because we love 100% natural materials!
Because above all, we love outerwear at BonneGueule! It’s a typology of pieces on which we can really let our love of beautiful materials, working on the silhouette, etc. speak.
But more concretely, on the women's clothing market, I noticed that it was difficult to find a coat with 0% polyester, polyamide or acrylic.
A coat made from 100% natural materials (wool and cashmere here), it is also a coat with optimal warmth, and which regulates your temperature well.
But these materials, with 0% synthetic, are also more expensive, which is why we rarely come across them anywhere other than very high-end brands, those which are not very accessible.
But these are also the materials that we prefer at BonneGueule, because in addition to being 100% natural, they are also the most beautiful, with a luxurious and soft touch.
And now, let's see where we found this magnificent wool and cashmere sheet.
A wool and cashmere sheet from Italian Texco
Ah, how I love this Italian draper!
He's the one behind the 100% yak fabric of one of our most popular coats, for example.
It is a partner who only works with luxury brands, so he is used to weaving very beautiful wool sheets with very high quality raw materials. Everything is spun, woven, dyed and finished in Italy, around the town of Prato.
By wearing this coat, you will be able to experience a beautiful example of Italian know-how in terms of softness, flexibility, color and durability!
Here is the composition of this coat:
- 90% wool
- 10% recycled cashmere, GRS certified
In terms of thickness, we are around 580 grams per linear meter, which corresponds to a “real” fabric for autumn and winter. To give you an idea, this corresponds to the thickest layers we use for our other winter coats.
Thanks to Texco's mastery, the fabric remains very supple and fluid, with a real high-end feeling.
Two colors: a sumptuous greige and a timeless navy blue
In autumn/winter I'm a big fan of greige/sand tones as I find they brighten up an outfit. We therefore chose to offer this coat in this color, a nod to the color of our yak coat which was unanimously appreciated.
It's a mix of beige and gray, with a subtle heather. And it's a color that was specially developed for us by Texco.
The second color is a navy blue, for those who want timeless elegance and an ultra-versatile color.
Manufactured by Lener Cordier
To create this coat, we had to work with a brand new manufacturer, specialized in high-end women's coats. And this is the case of the Lener Cordier house whose showroom is located a few meters from our offices, by chance!
It is a French company, which has a small workshop in the north of France for the development of its parts or the manufacture of very small series, and another workshop in Ukraine for its productions.
Our coat was developed in the French workshop (prototypes, cut, drape, fit, etc.) then it was manufactured in Eastern Europe, in a factory which belongs to Lener Cordier, and above all, which is specialized at the high end.
A straight cut for style and layering
As Emilie, our quality manager, would say, it's a straight cut without being oversized.
The point of this cut?
It is multiple:
- adapt to many body shapes,
- give a relaxed style, which contrasts nicely with the high-end wool and cashmere cloth,
- be able to comfortably wear a large sweater or other thick clothing underneath.
It is also a double-breasted coat, meaning there are two rows of buttons across the bust. Visually, they provide structure, and when they are closed, I find that it brings a certain very timeless elegance:
The finishes of this coat
Some are uncommon in women's fashion...
The famous pockets lined in micro fleece
It's a finish that is extremely popular on our men's coats, so we wanted to use it for our first women's coat. It is a detail borrowed from clothing for very cold weather which allows you to warm your hands. And I guarantee you that once you've tasted it, you won't be able to do without it!
One interior zipped pocket
In the kind of detail that no one thinks about but incredibly practical, the interior zipped pocket is an element that is important to me, because it allows you to "secure" some personal belongings and prevent them from falling when you hold your folded coat on your arms or on a chair.
The counter buttons
It is a finish that is mainly found in luxury: the horn buttons are sewn on the tail, but in addition, to hold them securely, they are reinforced by counter buttons inside the coat. When we tell you that we want to create a durable coat...
The question of price
If you have only recently known BonneGueule, this paragraph must surprise you, because it is unusual for a brand to talk about the price of its pieces openly.
And yet, it is still an important element in clothing.
To return to this coat, when we have:
- a wool and cashmere sheet, with 0% synthetic,
- woven at a renowned Italian draper and accustomed to working with luxury,
- and made in Europe,
…this is not a coat that can cost €200. You cannot cheat on the price of such a fabric and on manufacturing in Europe. The price will be a little higher, but I assure you, it will be under €450, for a quality that would easily cost €500-€600 elsewhere.
In fact, if you know the price of our men's coats, you will not be disoriented by the price of our women's coat, I assure you!
How to get our new parts?
Landing this Saturday, November 6 from 11 a.m. on our e-shop and in our stores.