Puma is a German brand founded in 1948 by Rudolf Dassler following his professional separation from his brother Adolf (founder of Adidas). The brand originally produced sports shoes, today becoming the third world leader in sports equipment, behind Nike and Adidas.
Present in more than 120 countries around the world, Puma today offers an entire sportswear wardrobe, historically focusing on football, athletics, and more recently motor sports (formula 1, GP2 series).
With more than 10,000 employees and 1.6 billion euros generated in 2017, Puma is available both in its own stores and in large multi-brand distributors around the world.