The shirts offered by Howard's remain relatively classic , but Frédéric demonstrated a real desire to move them upmarket. It’s really on the tie that the brand really shines.
The accessories, entirely Made in France and handmade, are excellently made : the colors are deep, the stitching is neat, and there are a multitude of pretty details. The brand also stands out for the fabrics used, offering a wide choice that will appeal to fans of sartorial style.
Howard's is a brand of shirts and accessories for men , its spearhead being ties. However, Frédéric Costa – the creator of the brand – was far from heading towards this sector.
It was while preparing for a job interview at Ferrari that it clicked: he was unable to find THE tie he wanted to wear. Armed with a strong desire to launch into entrepreneurship, this is how the Howard's adventure began.
