If The North Face is basically a brand exclusively dedicated to high-level athletes, we see it increasingly integrated into streetwear looks. A recent collaboration with Supreme has encouraged this phenomenon, not to mention its adoption by a growing number of rappers in the USA.
Still, the brand offers good value for money in outerwear, and remains a safe bet in cold weather.
As for the other pieces, it's frankly unwearable in a non-hiking context...
The North Face is an American brand that was created in 1966 thanks to the initiative of Douglas Tompkins .
It takes its name from both its "birthplace" and the "north face" of the mountains, known as the most difficult to climb.
The brand specializes in technical equipment for extreme sports , and in particular mountaineering.
With performance as its DNA, The North Face has quickly become a key player in the high-end outdoor equipment market.
Its motto “Never stop exploring” reflects both its ambitions in terms of collections and the identity of the label.
