Our opinion
Beautiful or ugly, you be the judge. The Birkenstock has its detractors, it also has its admirers.
There is no denying that it is very comfortable. That's reason enough to wear it.
The Arizona model is perhaps the best known, with its two straps, but the hype having set its sights on the brand in 2010, other models have been put forward like the Boston, a sort of clog, which we see worn by many people who are keen on trends.
We think of their collaborations with luxury brands: Céline in 2013, Rick Owens and Opening Ceremony in 2018, Valentino in 2019 and Jil Sander in 2021.
Our experience with Birkenstock tells us that the models are certainly rustic to the eye but solid and the materials used are of respectable quality.
However, after Birkenstock resold a majority of its shares in February 2021 to the Franco-American investment fund L Catterton (co-founded by LVMH), we feared that the quality would decline in the future to make it a more expensive product. profitable, chipping away at the authenticity preserved until then, damaged by the omnipotence of hype. We hope that this does not happen. So to be continued.
The history of the brand Birkenstock
Birkenstock is a German brand of sandals. It has existed since 1774 , created by Johann Adam Birkenstock.
In 1896, the designer's great-great-grandson had the idea of making a very comfortable sole in which the foot would be well supported. A “foot bed”.
This is how Birkenstock's reputation for offering exemplary arch support will be established.
During the Second World War, they were found on the feet of wounded soldiers, ordered by the Franfurt-Friedrichsheim hospital to ease their gait.
The sandal made its debut in America in 1960. The company now also believed that it could fit the average person.
The models evolved in the 1990s and in the 2010s, fashion took hold of them . She becomes cool.
