Benoit Wojtenka

I founded BonneGueule.fr in 2007. Since then, I have been helping men build their style by providing them with clear and practical advice, but also more advanced thinking. I also like techwear, Japanese materials, sports and tea.

Raincoat, vest, rain apron: our new exclusive collaboration with Norwegian Rain

Video: our tribute to vintage style and French craftsmanship, in an exclusive collaboration with Lesca

Why this new shirt almost never came out

Nouvelle vente archives en ligne : explications

New online archive sale: explanations

L'étonnante histoire d'Estéthia, tisserand de nos costumes Bellagio

The astonishing story of Estéthia, weaver of our Bellagio suits

What's special about our new suits

Le guide des vêtements de voyage

The travel clothing guide

Notre bilan 2023, nos projets 2024

Our 2023 report, our 2024 projects

Nos bonnes résolutions stylistiques pour 2024 - Benoît

Our good stylistic resolutions for 2024 - Benoît

Your new Swiss army knife against the cold

Our belt for all your adventures

Two new accessories to discover the great thrill of techwear

Scottish armor with remarkable colors

Le traitement déperlant : le grand oublié du vêtement technique

Water-repellent treatment: the great forgotten item in technical clothing

Test: Meanswhile, the Japanese nugget of “functional wear”

In Lucallaccio's locker room

Pourquoi nous arrêtons notre collection femme

Why we are discontinuing our women's collection

Our ultimate women's parka

Des vêtements outdoor sans matière synthétique ?

Wearing outdoor clothing without synthetic material?

What has changed in 16 years of BonneGueule

Presentation: our new coach jacket to face the cold seasons